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This site states the following, "Your Riley Baker team is built around a passion for matching each individual student with the best college for his or her unique interests, abilities, personality and goals." Our analyzers noticed that the web site said " Fulfilling that passion takes a special kind of person, with a singular focus, an engaging personality, and an intuitive ability to relate to students, parents and prospective colleges." The Website also stated " Riley Baker is fortunate to have assembled that special kind of team of independent counselors. Mapping out the route to your college career is a ste." The website's header had Riley Baker as the most important keyword. It was followed by Rileybaker, Riley Baker Educational Consulting, and Riley Baker Educational Consultants which isn't as highly ranked as Riley Baker. The next words the site uses is educational consultant. educational consulting was also included and will not be viewed by search parsers.